Our History

About C'est Elle – Accessible women's fashion in Greater Montreal

C'est Elle is much more than a fashion brand. Founded in 2010, after several years of experience in the women's fashion industry, C'est Elle was born in a strategic location in Plaza St-Hubert , one of Montreal's most dynamic and creative neighborhoods. Since its creation, C'est Elle has established itself as a key player in the world of women's ready-to-wear in Quebec, offering modern, elegant and accessible clothing to all women.


Our Story – It’s Her, a modern vision of women’s fashion

The C'est Elle adventure began in 2010 in a strategic corner of Plaza St-Hubert , a neighborhood that symbolizes the creativity and diversity of Montreal. From the beginning, our goal has been to make women's fashion accessible, affordable and trendy . After several successful years in the women's fashion industry, we made the decision to redefine our brand and open our doors under the name C'est Elle , a brand with a clear vision: to offer quality, stylish clothing at affordable prices.

Our Vision – Women’s Fashion for All Women

At C'est Elle , we firmly believe that fashion shouldn't be a luxury reserved for a privileged few. Our mission is to make fashion accessible by offering quality clothing, trendy styles, and prices that suit all women, regardless of their budget. We make it a point of honor to offer collections that combine style , comfort , and accessibility . Every woman, whether she's a working mom, a dynamic professional, or a fashion enthusiast, deserves to feel beautiful, confident, and unique in her outfits. We are committed to offering women's clothing that allows every woman to express herself and feel good about herself, while staying true to our mission of making fashion affordable and accessible to all.


A Community of Women – More than a brand, a community

C'est Elle is more than just a fashion brand. We're a true community of women . Whether you're a busy mom, an ambitious professional, or a fashion enthusiast, we want you to feel good in every piece of clothing you wear. Our collections are designed to help you shine every day, reflect your personality, and live your style with confidence . By choosing C'est Elle , you join a community of women who celebrate beauty, diversity, and accessible elegance.

Our Expansion – From Plaza St-Hubert to Laval, continuous growth

Since opening our first boutique at Plaza St-Hubert in 2010, C'est Elle has grown significantly. In 2016, we opened a second boutique at Place Vertu , marking a key milestone in our expansion. Then, in 2024, we reached a new milestone with the opening of our third boutique at Centre Laval . Each new opening represents a strengthened commitment to providing modern, welcoming spaces and staying true to our philosophy: offering trendy clothing at competitive prices for all women.


Join Us – Discover trendy and affordable clothing

C'est Elle continues to grow and evolve. We would love for you to be a part of this adventure. By joining our community, you'll discover modern, trendy, and accessible women's fashion collections that will make you feel beautiful and confident every moment. Together, let's make every day a time when you feel ready to conquer the world, with clothes that express your unique style.


Let's be friends and grow together! 🌸